about sunroad auto

All Roads Lead to Sunroad

These days, the market is cluttered with options, makes, models, claims and promises. Your search for the perfect vehicle can be long and complicated. That’s why in this layered landscape you need someone to turn to, who delivers across the board. Sunroad Auto. Over 1,000 passionate employees and associates on a mission to sell and service great vehicles. We are a large, locally owned company, committed to superior quality and outstanding customer service. For more than 30 years, San Diego consumers have trusted the Sunroad Auto Brand.

We’re a leader in the 13 brands we represent and in our great community. Our eight locations and stacked inventory ensure a diverse vehicle selection and availability. We sell over 19,000 vehicles in San Diego annually. That means 19,000 vehicle searches end happily with us. Because excellence is the only thing we settle for, it’s what differentiates us and is the foundation of our brand.

When you choose Sunroad Auto your experience starts long before you drive off the lot and extends long after. Whether you’re buying a new or pre-owned vehicle, from entry level to luxury – when one of us is working for you, we all are. That's why: all roads lead to Sunroad Auto.

Sunroad Auto is a large and locally owned company comprised of 1,000 passionate people on a mission to sell and service great vehicles. We only settle for excellence, which is why so many customer’s searches end happily with us. That's why all roads lead to Sunroad Auto.

Based primarily in San Diego County, California, we are one of the region's largest employers with more than 1,000 employees.

Sunroad Automotive comprises the following car dealerships:

United States:

Pacific Honda
Kearny Pearson Ford
Kearny Pearson Kia
Kearny Mesa Infiniti
Kearny Mesa Hyundai
Kearny Mesa Subaru
Toyota Chula Vista
BMW of El Cajon
San Diego Chrysler Dodge Jeep Ram

Mexico:

Toyota Tijuana
Toyota Los Cabos
Toyota La Paz
Honda Santa Fe (Mexico City)


Pacific Honda

For the past 33 years, Pacific Honda has been the number one volume Honda dealer in San Diego. Why? because we price our vehicles to sell using our market based pricing called 'Right Price' which saves you time and money, that's why drivers from all around the County have chosen Pacific Honda in Kearny Mesa as their dealership.

At Pacific Honda, we're dedicated to helping customers find the right vehicle by providing them with all the necessary tools and resources to make a comfortable, and timely buying decision. Pacific Honda provides a seamless digital experience where buyers can visit our new website to shop our up-to-date New and Certified pre-owned inventory and specials, or chat online with a specialist.

Pacific Honda is an accredited 'A+' rated Dealer with the Better Business Bureau and our highly trained sales professionals are dedicated to making our customer's shopping experiences as transparent and streamlined as possible. Pacific Honda strives to provide the 5-STAR experience with every customer.

There is a reason we are the number one volume Honda Dealership in San Diego County with the most 5-star reviews, and we can't wait to show you why. Here's what you can expect at Pacific Honda:

  • San Diego's Largest Selection of New and Certified Honda Vehicles
  • Award Winning Customer Service
    • We are proud to be the ONLY Honda Dealer in San Diego County to receive the prestigious President’s Award 6 times!
    • 'Express Service Elite' award winner
  • Extensive Financing Options with Greater Flexibility
  • Largest Honda Service Facility and Express Lube Operation in San Diego
  • Exclusive Customer Benefits
    • Each New and Certified Pre-Owned Honda Comes with our Exclusive PAC Plus Card which provides discounts on Service and Parts as well as complimentary Rentals on most repairs.
  • Convenient Central Location

Come visit us on the corner of Convoy and Engineer in Kearny Mesa.


Kearny Pearson Ford and Kia

Kearny Pearson Ford and Kearny Pearson Kia located in its central location in Kearny Mesa, has been dedicated to providing the best customer experience possible for many years. At Kearny Pearson Ford we have won the President’s Award the most prestigious award for customer service in sales and in our world class service department the last 9 out of 12 years. This award is only earned by less than 6% of Ford Dealerships in the Country yearly and its purely earned by the way our customers answered their sales and service surveys. This kind of service can only be possible through the caring ways of our 285 team members at Kearny Pearson.

At Kearny Pearson we know how difficult buying a car can be and that’s why we have chosen to be a dealer that has a transparent sales process from the time you inquire online or take the time to visit our state of the art showroom. All of our team members in the sales department believe being up to date on our product knowledge is the best gift we can give to our customers while presenting a new Ford or KIA. All of them have to fully certified on both Ford and KIA manufacture test in order to present our superior products. We feel by having the best trained consultants you our customer will realize we are serious about your experience. We normally have 700 new cars and trucks and 125 pre-owned vehicles to choose from while shopping online or at the dealership. We know selection is important to you when choosing a vehicle and our size and location provide us the ability to have almost 1000 vehicles at the dealership.

After buying a vehicle at Kearny Pearson you will be invited back for your first service with a complimentary oil change. This introduction to our service team and customer lounge will definitely keep you coming back to Kearny Pearson for your regular maintenance. We have the most friendly service advisors that truly listen to our customers and only recommend what is actually needed on your vehicle. In fact you will receive a vehicle report card at each visit that keeps you informed of all wear and tear aspects of your vehicle so there are no surprises when you need tires or brakes on your vehicle. A vehicle report card at every visit and the quality people we have is how we have become the largest service location for Ford and Kia in San Diego County.

We would also encourage you to see what our customers say on Yelp and Google reviews. We are proudly one of the top rated dealerships in the Country with a 4 Plus star rating . This can only be achieved by the hard working team members at Kearny Pearson. A reputation is not something you can earn and keep, a reputation is earned daily through each customer transaction while online, visiting our showroom floor, visiting our service department, or visiting Collison Center.


Toyota and Scion Chula Vista

Toyota Chula Vista was established March 10, 2006 and has been serving Chula Vista, California in San Diego area since.

We are heavily involved in our community sponsoring the little league teams, donating toys to local child programs such as Chula Vista Headstart and Chula Vista Boys and Girls Club as well as participating in a huge Quinceañera/Sweet 16 party giveaway.

We are automotive experts providing the best quality products & services with customer satisfaction in mind and we are passionate about selling new and used Toyota vehicles to our local customers.

Located in the "Chula Vista Auto Park", Toyota Chula Vista served as a flagship for the USA Image II facility standard for current and future Toyota dealerships.

Toyota Chula Vista is a Triple Crown winner for outstanding customer service.

With all the dealerships to choose from we give you all the reasons to
BUY AT TOYOTA CHULA VISTA

We go the extra mile and offer Great Customer Service.

Our Google rating is 4.1 stars and we have over 150 5-Star reviews on Yelp.

We are heavily rooted in our community and believe in giving back. Some of our local sponsorships include the Chula Vista Police Department, Sharp Chula Vista, Eastlake and Olympian High School sports.

Our award winning Finance Team can get you financed.

We have a well maintained and ADA compliant State of the Art Facility.

Our Staff is trilingual and multicultural.

We have Large Truck Bays to conveniently work on your Toyota Truck.

Our Sales team is available 7 days a week with extended hours to accommodate your schedule.

We offer a large inventory with an array of vehicles for all preferences.

Our Shuttle is available to take you home when you bring your vehicle for service.

We offer a complimentary car wash with every service.

Our facility is pet friendly.

We provide free history reports on pre-owned vehicles from Carfax and Auto Check

Our personnel are Toyota Trained and Certified.

We have a 24 hour online showroom with actual photos of new and used vehicles.

Our Genuine Toyota Parts & Accessories department is fully stocked for your convenience.

We are environmentally sensitive and a Chula Vista Certified Clean Business.

Our low staff turnover gives you the opportunity to work with the same associate year after year.

We offer refreshments and complimentary Wi-Fi.

Every new Toyota is delivered with a full tank of gas and ToyotaCare no cost maintenance.


Kearny Mesa Infiniti

Also located in "Carland Kearny Mesa", Kearny Mesa Infiniti is the largest volume Infiniti dealer in San Diego, ranked in the top 10 Infiniti dealers in California and ranked in the top 50 Infiniti dealers in the Nation.

Why Buy Here

  • Great Central San Diego Location
  • Largest Infiniti Service Department in San Diego
    • Easy and prompt service for your Infiniti
  • Largest Fleet of Infiniti Courtesy Vehicles
    • When your Infiniti needs some extra TLC.
  • Largest Selection of Genuine Infiniti Replacement Parts on Hand
    • Saves your time and makes repairs more efficient
  • Largest Number of Infiniti Master Technicians
    • More Factory Training to be sure we fix it right the first time!
  • 100% Infiniti Certified Sales People
    • We can answer your questions.
  • Largest Selection of New and Certified Pre Owned Infiniti’s
    • So that you can find just the right one!
  • All Parts & Service Employees are 100% Infiniti Certified
  • Longest Operating Infiniti Location in San Diego
  • Longest Standing Ownership of all Infiniti Dealers in San Diego 11 years and running.
  • Great Reputation for over 10 Years in San Diego
  • Family Owned and Operated Dealership Group 40 Years and going strong.
    • We can get you the answers you need right away

Kearny Mesa Hyundai

A flagship exclusive Hyundai Dealership, located in "Carland Kearny Mesa", the dealership ranks as one of the largest volume, and fastest growing Hyundai dealerships in San Diego.

Kearny Mesa Hyundai has been granted the Premium Brand Exclusive dealership for San Diego featuring the award winning Luxury Genesis model line.

Serving the San Diego community for over 10 years with a complete full Service Department, Parts Boutique and extensive Cerified Pre-owned inventory.

Our goal is for you to become a Kearny Mesa Hyundai customer for life by providing you with the most hassle-free automobile shopping, purchasing, servicing, and ownership experience possible. We are very fortunate to represent a brand we believe in; Hyundai is the industry standard for Quality, Durability, Reliability, and Low Cost of Ownership. A product this good deserves to be backed up by a world-class customer service experience and that's what we will provide you when you choose to do business with Kearny Mesa Hyundai.

Here are just a few other reasons our customers continue to come back to us at Kearny Mesa Hyundai:

  • We believe in supporting the community for over 10 years now
    … including UC San Diego Bannister Family House, High School and Junior High School athletic programs, Annual Pet Adoptions, Holes for Heroes, Hyundai Hope on Wheels to benefit Rady Children’s Hospital, Sunroad No Distracting Driving and our local groups such as: Meals on Wheels, San Diego Humane Society, Susan G. Komen Race for the Cure, Salvation Army and The San Diego USO.
  • 300+ Years of Experience
    Our Sales and Management staff has over 300 years of combined experience in sales and finance. Our extensive experience means that our qualified associates know how to help you find the right vehicle at the right price.
  • Over 20 Lenders including Credit Unions
    We work with over 20 lenders including Credit Unions, which means that with our access to a large group of lenders we can help you find the best financing for you, not the average person.
  • Worry Free Folder
    We offer a Worry Free Folder for every Pre-owned vehicle which includes information such as a Carfax report, completed mechanical inspection, available warranties and other helpful resources that will help you make the best buying decision.
  • Preferred Military Pricing
    It is our honor to provide preferred pricing for individuals who have fought and served our country. All Active and retired Military Personnel will have access to our military appreciation discounts. It’s just another way to save on the high-quality and durable vehicles that we have to offer.
  • Convenience
    Not only are we centrally located in San Diego, but buying a car should not be a full time job. We respect your time and will never waste it. We have a streamlined our buying process so you are not sitting in our showroom for half the day. In some cases we have even been known to deliver the car to your house. How’s that for convenience!
  • Selection
    Kearny Mesa Hyundai has one of the largest selections of new cars in San Diego; chances are if we don’t have it - nobody does. Selection of inventory combined with some of the lowest prices available equals a time saving great deal!
  • Hassle-Free, No Games
    Some dealerships will offer their vehicles at an artificially low price only to add on extra hidden fees later. At Kearny Mesa Hyundai, we don’t add on hidden or phony charges. We believe that pressure belongs in your tires, not the car buying experience. We are never pushy and are always sensitive to your unique preferences and circumstances. No pressure, no “tactics”, no B.S.
  • Did we also mention?
    Free car wash for the life that you own your vehicle, just bring it by! When purchasing a vehicle from us, your 1st oil change is always on us. Also, the first tank of gas on any New Car purchased is no charge. Need more discounts? Receive a KMHS Advantage card and receive even more discounts on your Service and Parts purchases.

    Although, there are many other reasons to do business with us here at Kearny Mesa Hyundai, These are just some of our customer’s favorite motives!

Kearny Mesa Subaru

Kearny Mesa Subaru, located in "Carland Kearny Mesa", is San Diego's largest volume Subaru dealership for the 10 year period since the origin in 2006.

Repeatedy recognized as a coveted "Stellar Performer" award winner, Kearny Mesa Subaru is one of the premier Subaru dealerships in the nation. It features a full Service Department, Parts Boutique and extensive Certified Pre-owned inventory.

Kearny Mesa Subaru is very proud to be a part of the Sunroad heritage that is known throughout the San Diego area for involvement in Community Events.

Our goal is for you to become a Kearny Mesa Subaru customer for life by providing you with the most hassle-free automobile shopping, purchasing, servicing, and ownership experience possible. We are very fortunate to represent a brand we believe in; Subaru is the industry standard for Quality, Durability, Reliability, and Low Cost of Ownership. A product this good deserves to be backed up by a world-class customer service experience and that's what we will provide you when you choose to do business with Kearny Mesa Subaru.

Here are just a few other reasons our customers continue to come back to us at Kearny Mesa Subaru:

  • Recipient of the Subaru Stellar Care Award
    We are a 4-time Stellar Care Award winner (2012, 2013, 2014, 2016)
  • We believe in supporting the community for over 10 years now
    … including UC San Diego Bannister Family House, High School and Junior High School athletic programs, Annual Pet Adoptions, Holes for Heroes, Subaru Love Promise, Sunroad No Distracting Driving and our local groups such as: Meals on Wheels, San Diego Humane Society, Susan G. Komen Race for the Cure, Salvation Army and The San Diego USO.
  • 300+ Years of Experience
    Our Sales and Management staff has over 300 years of combined experience in sales and finance. Our extensive experience means that our qualified associates know how to help you find the right vehicle at the right price.
  • Over 20 Lenders including Credit Unions
    We work with over 20 lenders including Credit Unions, which means that with our access to a large group of lenders we can help you find the best financing for you, not the average person.
  • Worry Free Folder
    We offer a Worry Free Folder for every Pre-owned vehicle which includes information such as a Carfax report, completed mechanical inspection, available warranties and other helpful resources that will help you make the best buying decision.
  • Preferred Military Pricing
    It is our honor to provide preferred pricing for individuals who have fought and served our country. All Active and retired Military Personnel will have access to our military appreciation discounts. It’s just another way to save on the high-quality and durable vehicles that we have to offer.
  • Convenience
    Not only are we centrally located in San Diego, but buying a car should not be a full time job. We respect your time and will never waste it. We have a streamlined our buying process so you are not sitting in our showroom for half the day. In some cases we have even been known to deliver the car to your house. How’s that for convenience!
  • Selection
    Kearny Mesa Subaru has one of the largest selections of new cars in San Diego; chances are if we don’t have it - nobody does. Selection of inventory combined with some of the lowest prices available equals a time saving great deal!
  • Hassle-Free, No Games
    Some dealerships will offer their vehicles at an artificially low price only to add on extra hidden fees later. At Kearny Mesa Subaru, we don’t add on hidden or phony charges. We believe that pressure belongs in your tires, not the car buying experience. We are never pushy and are always sensitive to your unique preferences and circumstances. No pressure, no “tactics”, no B.S.
  • Did we also mention?
    Free car wash for the life that you own your vehicle, just bring it by! When purchasing a vehicle from us, your 1st oil change is always on us. Also, the first tank of gas on any New Car purchased is no charge. Need more discounts? Receive a KMHS Advantage card and receive even more discounts on your Service and Parts purchases.

    Although, there are many other reasons to do business with us here at Kearny Mesa Subaru, These are just some of our customer’s favorite motives!

BMW of El Cajon

San Diego’s longest-standing BMW dealership, BMW of El Cajon is pleased to be a staple business in the San Diego area and is proud to be the very first Future Retail Center in San Diego. At BMW of El Cajon, you’ll discover buying and servicing your new car has been re-defined. Feel like a VIP while you walk through the luxurious new state-of-the-art facility.

BMW of El Cajon winner of the coveted BMW Center of Excellence Award and you’ll see why as soon as you step foot onto their brand new showroom. As a customer you can experience cutting edge product presentations so you can find the custom BMW that’s right for you. The brand new Future Retail Center is designed to make your vehicle buying and servicing experience a breeze. For every customer’s convenience BMW of El Cajon has on-site full time BMW Product Geniuses who are there to answer any product questions you may have and the Geniuses will leave you feeling confident about your brand new BMW. Enjoy BMW of El Cajon’s modern amenities and relax in the comfortable service lounge while you get your vehicle serviced, you will feel right at home.

Why Buy Here

BMW of El Cajon is a proud member of Sunroad Automotive serving San Diego for over 40 years! We are San Diego’s longest standing BMW dealership and BMW’s first Future Retail Center in San Diego. Feel like a VIP while you walk through the luxurious new state-of-the-art facility designed for your ultimate comfort and convenience.

We are conveniently located off the I-8 at El Cajon Blvd serving the needs of our valued East and South County guests. We are also the most accessible location to Downtown San Diego providing a short, traffic free drive up and down the 94.

You will experience an extensive and comprehensive New, Certified Pre-Owned (CPO) and Pre-owned inventory designed with your specific wants and needs in mind. We feature the latest and most innovative models in the BMW line-up and always have an excellent selection of M Performance Models on hand in one of a kind color and equipment combinations!

Our Highly trained Client Advisors and Team of Product Geniuses will make your experience at BMW of El Cajon second to none. Our no hassle, informative process is uniquely configured to provide you with the special, personal experience you deserve when shopping for the Ultimate Driving Machine.

Our highly skilled Service Team is dedicated to servicing your specific individual ownership needs along with representing the only luxury brand offering complimentary no charge maintenance. You can expect to enjoy the following additional services (along with many more):

  • Full parts and service availability Monday thru Saturday
  • Complimentary BMW Courtesy Vehicles to serve your needs
  • Complimentary Shuttle Service
  • Complimentary Concierge Services when needed.
  • Convenient Service Times
    • Early Bird Drop Off
    • Online Appointment Scheduling
    • Dedicated Appointment Coordinators
  • 2 Guest Lounges for your comfort
  • Gourmet Coffee Bar
  • Factory Trained Technical Staff with over 223 years of BMW experience
  • Excusive Membership in the BMW of El Cajon 50,000 Mile Club

At BMW of El Cajon your complete Satisfaction is our #1 mission!

“Get Connected” - This is MUCH more than simply our mantra. It represents our pledge of providing nothing short of excellent VIP services. This commitment is extended to our loyal and valued guest’s friends and family. We are truly “connected” to our clients and our community.

Our commitment to active involvement within our community (inspired by our loyal and valued guests) is a fundamental principle that we at BMW of El Cajon will never waiver upon. What is important to our guests is important to us and we will continue to support these tremendous causes whenever possible. These incredible organizations provide our community with inspiring opportunities to give back. Here are some of the organizations BMW of El Cajon has been fortunate enough to partner with:

  • Leukemia / Lymphoma Society of San Diego
  • Fresh Start
  • Circle TLC Ranch
  • Firefighters Advisory Council to the Burn Institute
  • Literary First Charter School
  • National Veterans Transition Services
  • *Armed Service YMCA San Diego
  • *Sharp Grossmont Hospital Foundation
  • *Swings for Julie benefitting The City of Hope
  • *The Boys and Girls Club of East County

Our team at BMW of El Cajon looks forward to “Getting Connected” with you and creating an ownership experience that will last for many years and support you your family and your friend’s automotive needs with the best car brand in the industry…BMW!!


San Diego Chrysler Dodge Jeep RAM

Located in the heart of San Diego, San Diego Chrysler Dodge Jeep Ram is the newest addition to Sunroad Automotive’s family of dealerships.

Committed to being more than just another dealership, San Diego Chrysler Dodge Jeep Ram is proud supporter of the YWCA Battered Women’s Shelter.

San Diego Chrysler Dodge Jeep Ram is premiere destination for the Jeep lineup and the fastest growing Ram Dealership in San Diego.

Why Buy Here

What it’s like buying from San Diego Chrysler Dodge RAM….

  • You’ll be greeted by our friendly and knowledgeable sales staff.
    • Group Picture of sales staff embedded with video of greeting outside
  • Your salesman will listen carefully to your needs and assist you to narrow your choice from over 700 new and certified vehicles.
    • Video of salesperson speaking to customer while walking lot, multiple vehicles on both sides of camera shot.
    • Overhead/drone shot of dealership, emphasis on quantity of vehicles
  • Take a test drive!
    • Video from backseat of vehicle showing salesperson and customer driving vehicle.
  • Lets’s make a deal! Our salespeople are here to help you pick the right vehicles, and once you’ve done that, let our sales managers help you find the correct deal to meet your needs.
    • Group video of sales managers standing on showroom floor.
    • Video of sales manager shaking hands with customer to consummate deal.
  • Our finance team considers each situation on an individual basis and works with over twenty lenders to get you the best terms possible. We use electronic signature technology to make the process quick and efficient.
    • Group video of finance team
    • Video of clients signing on Docupad
  • Nobody wants to show their friends and family a dirty new vehicle! Our detailing department will wash and clean your vehicle, then fill your gas tank.
    • Group picture of detailers
    • Video of them spraying/wiping/vacuuming interior, etc
  • Every new vehicle purchase comes with a personalized Preferred Plus Card.
    • Photo of Preferred Plus Card with benefits listed on screen
  • While you’re here, visit our newly remodeled Service Department and Express Lane is available six days a week to care for your new vehicle, with no appointment necessary.
    • Video of service lounge and advisors
    • Phil, Jeremy, or Service Advisor: “Use your Preferred Plus Card for a 10% discount on service performed on your new vehicle. We’ll check your alignment while you’re here, and even give
    • you a ride to work or home if you can’t wait.”
    • Video moves to service bays showing size and scale of bays.
    • Video of all techs.
    • “Our award winning technicians will take care of your new purchase as if it was their own.”
    • Video on Andy, “Andy was recently recognized as one of the top 27 Mopar technicians in the nation, one of the highest accolades a technician car earn.”
    • Video on Javed “We even have a dedicated Mopar SRT certified technician to ensure your high horsepower vehicles are tuned to their optimal performance.”
  • Located inside the service lounge, check out our new Parts Department for all your Mopar clothing and accessories….and parts too.
    • Video of parts counter showing clothing and accessories
    • Jose: “See something you like? With the Preferred Plus Card, you’ve earned a 10% discount on all parts, along with clothing and accessories. You have the car, now you need the accessories to match! We will even deliver locally.”
  • Once you’ve completed your purchase, you’ll receive a survey asking how your experience was. We do everything in our power to earn your rating of a “10” on every aspect of the sales experience.

Toyota Tijuana

Located in Tijuana,the dealership is,the first Toyota dealership in Baja California.

With a market share almost twice that of the rest of the Nation’s Toyota dealers; Toyota Tijuana is the 3rd largest volume dealer in Tijuana. In addition to this principal location, a sales branch has also been established in Ensenada.


Toyota Los Cabos

Located in the picturesque Seaside town of San Jose Del Cabo, Toyota Los Cabos commenced operations in 2008. Its origins began in 2006 as a small but successful sales point in the same area.

In addition to this principal location, a sales branch has also been established in the port city of La Paz.