How the Infiniti Brand Continues to Grow

Infiniti has made a commitment to producing luxury vehicles and growing their brand. There is a growth plan which has been put in place and it is finally taking off. Keep reading for more information on how the Infiniti brand has grown and how they plan to keep the momentum going.

Last year set the pace for the Infiniti brand growth, with a 13.5 percent increase in sales. One of the best-selling vehicles in the Infiniti fleet is the Infiniti Q50 sports sedan. It was introduced last year and quickly became a highly sought after vehicle. Infiniti also introduced the Infiniti Q70L and the Infiniti QX80. Infiniti plans on continuing to introduce more new vehicles like the Infiniti Q60 and the Infiniti Q30.

The powertrain for Infiniti vehicles has also been expanded over the last year. The newest addition is the turbocharged two-liter gasoline engine which is available in the Infiniti Q50.

Part of the brand growth plan is focusing on the newest generation of car buyers who are looking to purchase luxury vehicles.  One way Infiniti plans on achieving this is tapping into the talents of young designers. Infiniti has opened two new design studios, one in London and one in Beijing. Infiniti hopes building these studios in the heart of these busy cities will inspire designers and help Infiniti to continue to grow.

Kearny Mesa Infiniti wants you to stop by our lot to experience these vehicles for yourself. We have a variety of new and pre-owned Infiniti vehicles. Our sales representatives will walk you through what it takes to become the owner of your very own Infiniti vehicle. We’re in the San Diego area waiting for you to stop by. See you soon!